PowerPlay is a fresh, engaging, results-driven, game-style format for your trade show stand. It is designed to enable organisations to communicate key bespoke messages in a fun, memorable and unique way. It facilitates interactive learning whilst uniquely opening several communication channels and stimulating conversation – the lifeblood of securing deals and building networks. As a result, PowerPlay can be aligned to ANY trade show goals.
Trade show delegates love fun and interactive experiences. PowerPlay feeds on this enjoyment while educating them about your business.



Be Seen. Be Heard. Be Remembered.
It is easy to be ignored at a trade show; many companies spend money on inconsequential giveaways to draw passing traffic to their trade show stand. With that approach, people neither care nor focus on who the company is, or what it does. PowerPlay is a game-changer:
What it does for delegates:
- Associates a positive and enjoyable experience with your company
- Breaks up the monotony of walking the aisles
- Entertains whilst educating through an interactive format
- Provides the chance to beat competitors and colleagues to win a great prize
- Delivers exclusive trade show offers and deals
- Offers major prizes for the winners; spot prizes and giveaways just for participating
What it does for your company:
- Actively draws in and builds a crowd at your stand
- Shares your key information which is at the forefront of every PowerPlay
- Qualifies prospective leads with whom your sales team can connect
- Makes delivered information memorable through a bespoke format
- Initiates several call to action and networking opportunities
- Drives web traffic to a landing page for exclusive trade show offers and data-sharing opportunities
- Creates a fun environment with laugh out loud moments for everybody (sales team included)
- Leaves delegates with a long-lasting positive experience of your company
- Gives your company that stand out edge over your competitors
In this one minute video, John Feenan (GM of ID Engage, GB Group) highlights the benefits of using PowerPlay.
Your needs are at its core
With several reasons why your company may wish to exhibit at a trade show, PowerPlay works with your sales team to help achieve your specific goals. Get in contact to find out how.
To get the most out of PowerPlay we first need to understand your business’s goals for the trade show. By working together to achieve those shared goals, PowerPlay becomes an extension of your sales strategy, supporting and facilitating interactions, creating awareness and sharing key information whilst entertaining and making the whole trade show experience fun and memorable.
Find out how PowerPlay will help you stand out on the trade show floor and achieve your trade show goals. Get in touch using the form below. After an initial phone call, a consultation meeting typically takes no more than 30 minutes. Understanding more about your business is important, after which further details about PowerPlay can be shared and you can then decide if anything is worth exploring further.